National Academy of Sports Medicine® and Athletics and Fitness Association of America Offer Free Access to Award-Winning Fitness and Wellness Conference

Health psychologist and author Kelly McGonigal will speak at the eighth edition Optima Conference October 13-15

GILBERT, Ariz., June 22, 2022–(BUSINESS WIRE)–National Academy of Sports Medicine (NASM) and the American Athletic and Fitness Association (AFAA)the world leaders in fitness certifications, will host the eighth annual Optima Conference virtually from October 13-15, 2022. Registered attendees will receive complimentary access to over 100 educational sessions, workouts and networking events, including a keynote speech. opening by health psychologist and international bestselling author Kelly McGonigal, PhD.

“We are so excited to have Kelly join us for Optima, as she brings transformational insights into the physical and mental benefits of exercise,” said Laurie McCartney, President of Fitness and Wellness Brands at Ascend Learning, including NASM and AFAA. “By making this event a free event for the second year in a row, we are able to give as many audiences as possible access to the latest and most groundbreaking developments in the industry.”

The three-day virtual event will include sessions on a variety of health and fitness topics, a virtual showroom featuring new vendors, and enhanced group fitness experiences.

Keynote speaker McGonigal is best known for her TED Talk, “How to Make Stress Your Friend,” which is one of the top 20 most-watched TED Talks of all time, with over 23 million views. She is also the author of several books including The Willpower Instinct, The Upside of Stress and The Joy of Movement.

Optima received a Gold Stevie International Business Award for “Best Educational Conference”, making it one of the best events for members of the health and wellness industry. Last year the conference welcomed over 10,000 attendees from all facets of the fitness industry, including personal trainers, wellness coaches, athletes, massage therapists and health club managers. .

However, the Full Access Pass is free with registration; attendees will also have the option of purchasing the Full Access Pass with Continuing Education Units (CEUs) which allows attendees to earn credit towards recertification requirements based on attendance and participation while throughout the conference.

For more information and to register, visit

For more information on NASM, visit To learn more about AFAA, visit

About NASM: The National Academy of Sports Medicine (NASM) is a global leader in fitness and wellness certifications and learning tools. Drawing on more than 35 years of expertise, NASM programs create a roadmap for fitness professionals to help their clients achieve better physical and mental performance in athletics and in everyday life. NASM provides an industry-unique training system, with the Optimum Performance Training (OPT™) model, creating robust courses and content based solely on scientific research. NASM has been the choice of over 1.4 million fitness professionals in over 100 countries, creating a global space for optimal wellness and fitness. To learn more about NASM, visit or call 1.800.460.6276. For industry news and insights, follow on Facebook or Twitter at @NASM.

About AFAA: Since 1983, the Athletics and Fitness Association of America (AFAA) has issued more than 350,000 certifications in 100 countries, providing generations with the practical skills, science and practical experience needed for group leaders and trainers effective motivate and inspire others to move towards healthier and happier lives. To learn more about AFAA, visit or call 1.800.446.AFAA. For industry news and information, follow us on Facebook or Twitter at @AFAA_fit.

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Jamie Killin
Thundering PR for NASM
[email protected]

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